Using TrafficWave with Traffic Exchanges

What do you want when you're in a Traffic Exchange (TE)?  I'll bet I can guess what you don't want.  1) You're not there because you love clicking your mouse for hours on end.  2) You're not there because you want to see what everybody else is selling.  3) You're not in the market for a new business opportunity.

Nobody joins or visits a TE for the shopping experience.  That is why you simply must stop advertising your “opportunity” in TE's!  Surfers are not clicking along looking for something to buy. They have something to sell... and they want to sell it to you.  They, like you, are surfing TE's because they want traffic.  That is why it is very important to understand what you can and cannot accomplish in the TE's.  Basically, you can't sell anything there and it's a total waste of time to try.  So how do you market your opportunity to people on Traffic Exchanges?  The answer is really quite simple:  Don't think of a Traffic Exchange as website traffic.  Do think of a Traffic Exchange as your source of leads.

Think about that for just a minute...

How did you end up reading this blog post?  Perhaps you did a Google search related to TrafficWave or Traffic Exchanges.  In short, you were looking for information that you can use rather than something that someone else wants you to buy.  So what's this got to do with TrafficWave and TE's?

You've probably heard it a thousand times...

“The Money is in the List”

That's true, actually.  With a nice-sized email marketing list of subscribers, you can earn hundreds with a simple push of the 'send' button.  But, first... it must be a responsive list.  And it won't be responsive if it's bombarded with offer after offer.  People do not sign up on a list so they can buy something. They usually sign up for information so they can learn something.  That is why you should use your TrafficWave autoresponder in the TE's to build your list, then use your list to build good relationships.

Give away lots of marketing advice that includes plenty of freebies.  THEN, when you do have a program or product to recommend, you are far more likely to have success.